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— Memphis’ Xavier Wulf shares his new music video for “Still Will” off his recently released Blood Shore Season 3 mixtape.

Like the souped up rides he whips with a passion, Xavier Wulf is built for performance. Returning to fulfill his promises following his cinematic “First Light” music video, the Hollow Squad head honcho shares his new video for Still Willthe Hitkidd-produced highlight from his Blood Shore Season 3 mixtape, released in October. Over a brooding instrumental that meshes Xavier’s signature Memphis sound with Saturday morning superhero cartoon themes, “Still Will” finds Xavier posturing himself as a man who’s long been on a mission and will never stop.

The ShotByMiggy-directed video for “Still Will” is steeped in the stock car aesthetic of things and machines that go bumping in the Memphis night. Throughout the clip, Xavier shifts gears from his garage filled with custom builds to the empty nighttime highway where he leads his convoy of cruisers, to vacant lots where donuts by the dozen are glazed with burnt rubber. The video is as candidly cool as it gets, letting Xavier’s rhymes guide the way through a night in the underground lifestyle of a true original

Continuing his fan-favorite mixtape series, Blood Shore Season 3 deposits new listeners and loyal fans into Xavier’s shadowy underworld of souped-up sports cars and stacks of cash. The underground king carries himself like a roguish anti-hero, as he slithers through brooding production by Hitkidd, WhoTheHellIsCarlo, and many others. The new tape is the sequel to 2014’s acclaimed Blood Shore Season 2, home to Psycho Pass,” which earned renewed attention on TikTok in the past year and earned GOLD certification in October with over 100 million streams on Spotify alone.

Pushing his sound forward with every release, Xavier Wulf’s artistic journey is nowhere near finished. Stay tuned for much more from Xavier Wulf as he gears up for another year of dominance.

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